Senior Director Brand Partnership G/S/A, and Managing Director OCEAN artist&brand GmbH, a subsidiary of Sony Music Entertainment Germany GmbH, Sven has been working in the entertainment industry for ten years. He began with Bertelsmann Music Group, moving from video production into business development and brand partnership. His current role focuses on exploring creative opportunities between leading consumer, gaming and entertainment brands and music. Sven enjoys working with the two distinct worlds of entertainment and business – and building on the momentum of the rapidly-changing music industry.